RETAIL DESIGN

FOR A. LANGE & SÖHNE
A. Lange und Söhne watch drawn in watercolor

RETAIL DESIGN
FOR A. LANGE & SÖHNE 

In 2016, I was asked to create watercolor drawings for the backdrops of boutiques of A. Lange & Söhne. These drawings should reflect the traditional style and mechanical ingenuity that guides the company.

The five motifs combine high-quality watch parts, painted in watercolors, and original sketches and notes by the company founder Ferdinand A. Lange.

 

The drawings were used in the boutiques of A. Lange & Söhne since 2017, as the background image of the glass showcase cabinets. The images can also be seen on the company website and Instagram posts.

I was commissioned to design the invitation of A. Lange & Söhne for the Concorso d`Eleganza 2018 at Lake Como in Italy.

A. Lange und Söhne different watch models and pocket watch drawn in watercolor as background
A. Lange und Söhne different watch models and pocket watch drawn in watercolor as background

The drawings were used in the boutiques of A. Lange & Söhne since 2017, as the background image of the glass showcase cabinets. The images can also be seen on the company website and Instagram posts.

I was commissioned to design the invitation of A. Lange & Söhne for the Concorso d`Eleganza 2018 at Lake Como in Italy.

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