Creation of a new showcase design for A. Lange & Söhne for SIHH (Salon International de la Haute Horlogerie).
A double passepartout highlights the watch and through indirect light, which creates a perfect atmosphere, it seems that the watch is floating in the showcase.
Alexander Rehn Designstudio responsible for:
Design in collaboration with the A. Lange & Söhne architecture team
Client: A. Lange & Söhne